Bloomsbury Beginnings

Mobile Web App helping people with mission driven ideas who want advice, accountability and support from sustainable enterprise start up experts and a perfect place to collaborate with others on a similar journey

Project Overview

The Brief

To re-brand the visual identity of the brand
To re-design the key pages of the current Bloomsbury Beginnings website
To help promote sign ups to the course, its value and longer term relationship with support group
To create new features for existing members of Bloomsbury Beginnings including a supportive peer-networking, event opportunities, engagement, accessible resources
To help users grow their sustainable business ideas by creating an app they can benefit from daily

The Problem

Main website

To increase revenue by attracting new customers
To highlight the business value proposition and make it more understandable
To promote the educational programmes and their value
To create a fresh and easy course booking process
To bring the course members together by promoting one of the key objectives of safe and supportive place
To highlight professional skills in-house including external experts and their focus on collaboration with each other

New Members area

To increase engagement, peer-networking place, and confidence boosting
To create a vibrant community and interactive tools where users can continue their journey and develop their business propositions

The Solution

This Mobile Web App creates an exciting opportunity for more individuals who want to grow their sustainable business ideasM further and make this world a better place. The key focus was to attract more potential customers to sign up for the course and to develop a members area.

All members would benefit from a range of features including access to experts, peer-networking, confidence boosting, motivation and vibrant community. Moreover, they can benefit from goal tracking, business plan updating on the go and continuous development.